Magnetic : The Art and Science of Engagement

Name: Magnetic
Brand: Bloomsbury Publishing Plc
SKU: 9781933253831
Price: 9000 KES
Availability: OutOfStock
ISBN: 9781933253831

by Anne Bergeron , Beth Tuttle

Book Details

Format Paperback / softback

ISBN-10 1933253835

ISBN-13 9781933253831

Publisher Bloomsbury Publishing Plc

Imprint American Alliance Of Museums

Country of Manufacture US

Country of Publication GB

Publication Date Apr 30th, 2013

Print length 224 Pages

Weight 468 grams

Dimensions 23.00 x 16.40 x 1.60 cms

Product Classification: Museology and heritage studies Museology & heritage studies

KSh 9,000.00

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Looks at socalled magnetic organizations, namely ones that combine a powerful internal alignment with a compelling vision so that they are able to attract critical resources, such as talented and committed employees, loyal audiences, engaged donors, and the financial capital required to sustain programmatic excellence and growth.

Magnetic describes an institution with a powerful internal alignment and a compelling vision, allowing it to attract the critical resources for organizational success: talented and committed people; loyal and engaged audiences, donors, and stakeholders; a positive reputation and powerful goodwill; and the financial capital required to sustain programmatic excellence and growth. Authors Anne Bergeron and Beth Tuttle analyze six U.S,museums that embraced a shift in philosophy and set a course of stakeholder, audience, and community engagement. Their “magnetic” quality provides a model for all types of organizations—from corporations to nonprofits—that want to maximize engagement with their customers and develop their true public service potential.

Get Magnetic by Anne Bergeron, Beth Tuttle at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Bloomsbury Publishing Plc and it has 224 pages.