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Malcolm McDonald on Value Propositions
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Malcolm McDonald on Value Propositions : How to Develop Them, How to Quantify Them

Book Details

Format Paperback / Softback
ISBN-10 0749481765
ISBN-13 9780749481766
Publisher Kogan Page Ltd
Imprint Kogan Page Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 3rd, 2018
Print length 256 Pages
Weight 398 grams
Dimensions 22.80 x 16.10 x 1.40 cms
Ksh 5,550.00
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Develop value propositions and understand why having them will increase a company's profit with this concise, highly-practical guide.

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