Management and Leadership of Educational Marketing : Research, Practice and Applications
Book Details
Format
Hardback or Cased Book
Book Series
Advances in Educational Administration
ISBN-10
1781902429
ISBN-13
9781781902424
Publisher
Emerald Publishing Limited
Imprint
Emerald Group Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 25th, 2012
Print length
300 Pages
Weight
548 grams
Dimensions
22.70 x 15.10 x 2.20 cms
Product Classification:
Organization & management of education
Ksh 17,800.00
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The introduction of educational markets into public and higher education in many countries has led to competitive environments for schools and higher education institutions. This book presents the works of leading scholars and researchers in the field of educational marketing who handle issues of student retention.
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