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Management Decision-Making, Big Data and Analytics

By: (Author) David Pauleen , (Author) Nazim Taskin , (Author) Simone Gressel

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Ksh 8,400.00

Format: Paperback / Softback

ISBN-10: 1526492008

ISBN-13: 9781526492005

Publisher: Sage Publications Ltd

Imprint: Sage Publications Ltd

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Oct 26th, 2020

Print length: 336 Pages

Weight: 602 grams

Dimensions (height x width x thickness): 17.10 x 24.10 x 2.20 cms

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An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.

The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management. 

The book features chapters on cutting-edge topics, including: 
• Big data 
• Analytics
• Managing emerging technologies and decision-making 
• Managing the ethics, security, privacy and legal aspects of data-driven decision-making 

The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles. 

Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels. 
 

Get Management Decision-Making, Big Data and Analytics by at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Sage Publications Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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