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Management in the Era of Big Data

By: Joanna (Warsaw University of Life Sciences) Paliszkiewicz (Author)

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Ksh 24,000.00

Format: Hardback or Cased Book

ISBN-13: 9780367895570

Publisher: Taylor & Francis Ltd

Publication Date: Jul 9th, 2020

Dimension: 23.40 x 15.60 x 36.00 cms

Category: COMPUTER SCIENCE

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This book presents and discusses the main challenges posed by big data and analytics in a manner relevant to both practitioners and scholars. The first part of the book describes the growing relevance of big data and analytics in gaining competitive advantage. The second part presents case studies emphasizing application.

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