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Management of Event Operations
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Management of Event Operations

Book Details

Format Paperback / Softback
ISBN-10 0750663626
ISBN-13 9780750663625
Publisher Taylor & Francis Ltd
Imprint Butterworth-Heinemann Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 23rd, 2005
Print length 304 Pages
Weight 624 grams
Dimensions 24.60 x 19.00 x 1.60 cms
Product Classification: Sales & marketing
Ksh 10,850.00
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Provides an introduction to the management of operations for the event planner and venue provider. Taking a view of an event enterprise, this title links the traditional topics within operations management. It examines quality in the events industry and its effects on customer satisfaction, resource efficiency and event success.
The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management to present a coherent and hands-on approach specifically for the events manager. The approach is pragmatic and is dictated by practical consequences and considerations, which are so important to an event manager who balances many views and needs from diverse stakeholders.

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