Managerial Economics : A Game Theoretic Approach
Book Details
Format
Hardback or Cased Book
ISBN-10
0415272882
ISBN-13
9780415272889
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 25th, 2002
Print length
342 Pages
Weight
790 grams
Product Classification:
MicroeconomicsManagement & management techniques
Ksh 36,000.00
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Using game theory as its theoretical underpinning, this text covers notions of strategy and the motivations of all the agents involved in a particular economic situation, in addition to background concepts.
This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
Get Managerial Economics by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.