Managing a Chinese Partner : Insights from Gobal Companies
by
L. Chong
Book Details
Format
Hardback or Cased Book
ISBN-10
1137005815
ISBN-13
9781137005816
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 29th, 2013
Print length
273 Pages
Weight
466 grams
Dimensions
22.20 x 13.80 x 2.10 cms
Ksh 16,200.00
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By drawing on the experiences of Danone, Nestlé, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.
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