Managing Business Marketing & Sales : An International Perspective
Book Details
Format
Paperback / Softback
ISBN-10
8763001470
ISBN-13
9788763001472
Publisher
Copenhagen Business School Press
Imprint
Copenhagen Business School Press
Country of Manufacture
DK
Country of Publication
GB
Publication Date
Nov 3rd, 2005
Print length
287 Pages
Weight
516 grams
Dimensions
23.00 x 15.60 x 2.00 cms
Product Classification:
Sales & marketing
Ksh 5,200.00
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This book offers valuable perspectives on the current state of marketing concepts and techniques, plus managerial perspectives which also can provide guidance for the business success.
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