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Managing Cross-Cultural Communication
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Managing Cross-Cultural Communication : Principles and Practice

Book Details

Format Paperback / Softback
ISBN-10 1137507462
ISBN-13 9781137507464
Publisher Bloomsbury Publishing PLC
Imprint Red Globe Press
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 21st, 2016
Print length 280 Pages
Weight 438 grams
Dimensions 15.90 x 23.40 x 1.50 cms
Ksh 13,300.00
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Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author''s own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.

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