Managing Innovation : Cases from the Services Industries
Book Details
Format
Hardback or Cased Book
ISBN-10
0309039266
ISBN-13
9780309039260
Publisher
National Academies Press
Imprint
National Academies Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 1st, 1988
Print length
224 Pages
Product Classification:
Management & management techniques
Ksh 8,100.00
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Quality
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Presents case histories that focus on service industries and the technologies that drive them. This book covers innovations, such as Federal Express's system for package tracking, Citicorp's development of the Automated Teller Machine, AT&T's experience with mobiles, the New York Stock Exchange's development of electronic trading, and more.
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