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Managing Joint Innovation
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Managing Joint Innovation : How to balance trust and control in strategic alliances

Book Details

Format Hardback
ISBN-10 023027997X
ISBN-13 9780230279971
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 10th, 2012
Print length 300 Pages
KSh 8,100.00
Publisher Out of Stock 0 in stock

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'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a companies 'sweet spot', the optimum point where open innovation is beneficial, is found before it becomes hazardous. Using strong research Francis Bidault guides the reader through this innovation journey.
'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a companies 'sweet spot', the optimum point where open innovation is beneficial, is found before it becomes hazardous. Using strong research Francis Bidault guides the reader through this innovation journey.

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