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Managing Market Relationships

By: Adam Lindgreen (Author)

Manufacture on Demand

Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9780815390404

Publisher: Taylor & Francis Inc

Publication Date: Nov 20th, 2017

Category: ECONOMICS

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Managing Market Relationships explains what relationship marketing entails, how it is implemented, how it evolves, and how it is controlled. Building on research with colleagues, Adam Lindgreen argues that companies must add value - either through their products and services or through their relationships, networks, and interactions.

Get Managing Market Relationships by Adam Lindgreen at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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