Managing Networks in International Business
Book Details
Format
Hardback or Cased Book
ISBN-10
2881245056
ISBN-13
9782881245053
Publisher
Gordon & Breach Science Publishers SA
Imprint
Gordon & Breach Science Publishers SA
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 14th, 1992
Print length
272 Pages
Weight
544 grams
Product Classification:
International businessBusiness mathematics & systems
Ksh 9,600.00
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0 in stock
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Quality
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This book introduces a unique and innovative perspective for the study of international business networking, emphasising interpretation, learning by doing, trust and co-operation in the international business community.
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.
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