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Market-Led Strategic Change

By: Nigel F. Piercy (Author)

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Ksh 13,700.00

Format: Paperback or Softback

ISBN-13: 9780415834278

Publisher: Taylor & Francis Ltd

Publication Date: Nov 17th, 2016

Weight: 1172 grams

Dimension: 19.20 x 24.60 x 3.90 cms

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This much-anticipated new edition has been has been fully revised and updated to reflect the realities of 21st century business, with brand new case studies from globally recognised companies and covering a range topical issues. Lecturers are assisted with support materials including PowerPoint slides, suggested frameworks for using the case studies and case studies from previous editions.

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