Market Research in Practice : An Introduction to Gaining Greater Market Insight
4 Revised edition
by
Paul Hague
Book Details
Format
Paperback / Softback
ISBN-10
1398602825
ISBN-13
9781398602823
Edition
4 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 3rd, 2021
Print length
392 Pages
Weight
676 grams
Dimensions
16.90 x 24.00 x 2.80 cms
Product Classification:
Sales & marketing managementSales & marketing
Ksh 7,650.00
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Develop your market research skills with this bestselling guide that explains how to utilize market research tools and methods effectively to obtain reliable results.
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