Market Studies : Mapping, Theorizing and Impacting Market Action
Book Details
Format
Paperback / Softback
ISBN-10
1009413996
ISBN-13
9781009413992
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 23rd, 2025
Print length
538 Pages
Weight
912 grams
Dimensions
16.90 x 24.50 x 3.30 cms
Product Classification:
Organizational theory & behaviourOrganizational theory and behaviour
Ksh 6,300.00
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Market studies is emerging as a coherent and important new field dedicated to understanding the origins, core concepts, theories, and methods of examining markets in the making. Featuring a contemporary and practical approach centralised around market practices, this book provides invaluable insight into the impact and future of the field.
Market studies is a newly emerging field dedicated to understanding the origins, core concepts, theories and methods currently being used and developed to examine markets in the making. Providing a unique overview that introduces, positions and develops this highly fertile area of research, Market Studies is the first book to consolidate its themes, tools and methods in a single, comprehensive volume. Topics covered include: market organization and design; performativity in and around markets; valuation; market places and spaces; methods that may be utilized in studying markets; the field's relation to adjacent disciplines; the future of markets. Deploying a sensitivity for the socio-material constitution of markets, the authors put market practices at the centre of inquiry and offer insights into the future and potential impact of market studies research. The contemporary, practical and interdisciplinary approach is strengthened by multiple examples of original empirical research into markets.
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