Marketing: 2024 Release ISE
Book Details
Format
Paperback / Softback
ISBN-10
1266930604
ISBN-13
9781266930607
Publisher
McGraw-Hill Education
Imprint
McGraw-Hill Education
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 20th, 2024
Print length
720 Pages
Weight
1,338 grams
Dimensions
21.80 x 27.60 x 2.70 cms
Product Classification:
Business & management
Ksh 11,400.00
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Marketing was designed to show today’s social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The authors explore both fundamentals and new marketing influences such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today's mobile and modern students and instructors.
Marketing was designed to show today’s social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers.
The authors explore both fundamentals and new marketing influences such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today''s mobile and modern students and instructors.
The authors explore both fundamentals and new marketing influences such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today''s mobile and modern students and instructors.
Get Marketing: 2024 Release ISE by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by McGraw-Hill Education and it has pages.
