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Marketing and Feminism

By: Miriam Catterall (Author) , UK) Maclaran University of London Pauline (Royal Holloway (Author) , UK) Stevens Lorna (University of Bath (Author)

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Ksh 15,400.00

Format: Paperback or Softback

ISBN-13: 9780415219730

Publisher: Taylor & Francis Ltd

Publication Date: Jul 20th, 2000

Dimension: 23.40 x 15.60 x 56.60 cms

Category: Gender studies, gender groups

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This cutting edge, innovative volume contains the best of current scholarship on feminist perspectives in marketing. Through many exciting and often controversial discussions, it challenges assumptions in both historical and current contexts.

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