Marketing and Social Media : A Guide for Libraries, Archives, and Museums
Second Edition
Book Details
Format
Hardback or Cased Book
ISBN-10
1538142945
ISBN-13
9781538142943
Edition
Second Edition
Publisher
Bloomsbury Publishing Plc
Imprint
Rowman & Littlefield Publishers
Country of Manufacture
US
Country of Publication
GB
Publication Date
Dec 10th, 2020
Print length
322 Pages
Weight
658 grams
Dimensions
24.20 x 16.00 x 2.80 cms
Ksh 16,200.00
Manufactured on Demand
0 in stock
Delivery Location
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Quality
Fast
This updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.
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