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Marketing Communication

By: Paris) Kimmel European School of Management ESCP-EAP Allan J. (Professor of Marketing (Author)

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Ksh 13,450.00

Format: Paperback or Softback

ISBN-13: 9780199276950

Publisher: Oxford University Press

Publication Date: Nov 17th, 2005

Weight: 495 grams

Dimension: 23.40 x 15.60 x 1.90 cms

Category: Communication studies

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Focuses on the various developments in marketing communication, including advertising, public relations, and sales promotions. Written by twenty-five prominent contemporary marketing experts from the US and Europe, this book is useful for those interested in marketing techniques and communication technologies of the 21st Century.

Get Marketing Communication by Allan J. (Professor of Marketing, ESCP-EAP, European School of Management, Paris) Kimmel at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Oxford University Press and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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