Marketing for Scientists : How to Shine in Tough Times
Book Details
Format
Paperback / Softback
ISBN-10
1597269948
ISBN-13
9781597269940
Publisher
Island Press
Imprint
Shearwater Books,US
Country of Manufacture
US
Country of Publication
GB
Publication Date
Nov 15th, 2011
Print length
248 Pages
Weight
348 grams
Dimensions
22.70 x 15.40 x 1.40 cms
Product Classification:
Science funding & policy
Ksh 3,250.00
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Provides detailed advice about how to land a good scientist job, win funding, and shape the public debate. This title argues that marketing is a critical component of the modern scientific endeavour, not only advancing personal careers but also society's knowledge. It approaches marketing as a science in itself.
Get Marketing for Scientists by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Island Press and it has pages.
