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Marketing Geography (RLE Retailing and Distribution)
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Marketing Geography (RLE Retailing and Distribution) : With special reference to retailing

Book Details

Format Hardback or Cased Book
ISBN-10 0415540305
ISBN-13 9780415540308
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 9th, 2012
Print length 320 Pages
Weight 750 grams
Ksh 29,950.00
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This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe.

Originally published 1976.

This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe.

Originally published 1976.

‘A valuable and welcome undergraduate textbook.’ Environment and Planning

‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management


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