Marketing in the Service Industries : Marketing Service Inds
Book Details
Format
Paperback / Softback
ISBN-10
0415761182
ISBN-13
9780415761185
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 10th, 2014
Print length
224 Pages
Weight
272 grams
Product Classification:
Sales & marketingSales and marketingHospitality and service industriesService industries
Ksh 7,750.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.
Get Marketing in the Service Industries by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
