Marketing Management for School Leaders : The Theory and Practice for Effective Educational Practice
Book Details
Format
Paperback / Softback
ISBN-10
1475850085
ISBN-13
9781475850086
Publisher
Bloomsbury Publishing Plc
Imprint
Rowman & Littlefield Publishers
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 12th, 2019
Print length
158 Pages
Weight
236 grams
Dimensions
22.10 x 15.00 x 1.20 cms
Product Classification:
Educational strategies & policyOrganization & management of education
Ksh 6,300.00
Manufactured on Demand
Delivery in 29 days
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This innovative book, Marketing Management for School Leaders, provides school administrators a theoretical base and examples of effective strategies to develop their marketing skill set.
This book will provide students in graduate level educational leadership courses a theoretical perspective on best practices in educational marketing. Additionally, veteran school leaders that want to become more savvy in the new competitive educational landscape will find the book helpful in making decisions that are both theoretically and strategically sound specific to marketing will find this book a go to support. Examples of effective best practice via real world case studies, as well as debrief questions and assignment examples for further discussion and learning will be provided.
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