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Marketing Modernism in Fin-de-Siecle Europe

By: Robert Jensen (Author)

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Ksh 12,250.00

Format: Paperback or Softback

ISBN-13: 9780691029269

Publisher: Princeton University Press

Publication Date: Jan 12th, 1997

Weight: 564 grams

Dimension: 23.60 x 16.20 x 2.30 cms

Category: History of art & design styles: c 1800 to c 1900

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Describes the rise of modernism from its beginnings in the Impressionist movement. This book reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century.

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