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Marketing Strategy for Museums
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Marketing Strategy for Museums : A Practical Guide

Book Details

Format Paperback / Softback
ISBN-10 1032313153
ISBN-13 9781032313153
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Dec 6th, 2023
Print length 216 Pages
Weight 346 grams
Dimensions 15.60 x 23.40 x 1.80 cms
Ksh 6,650.00
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Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums’ missions and goals. Explaining how museums can be strategic and proactive in their approach, it also shows how to make effective decisions with limited resources.

Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums'' missions and goals. Explaining how museums can be strategic and proactive in their approach, it also shows how to make effective decisions with limited resources.


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