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Marketing - The Retro Revolution

By: Stephen Brown (Author)

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Ksh 40,750.00

Format: Hardback or Cased Book

ISBN-13: 9780761968504

Publisher: SAGE Publications Inc

Publication Date: Jun 7th, 2001

Weight: 552 grams

Dimension: 16.10 x 23.80 x 2.10 cms

Category: SOCIOLOGY & ANTHROPOLOGY

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Retro-marketing is all around us, whether it be retro-products like the neo-Beetle, retro-scapes, such as Niketown, or retro-advertising campaigns, which make the most of the advertiser's glorious heritage. This title demonstrates that retro-orientation is a harbinger of change and a revolution in marketing thinking.

Get Marketing - The Retro Revolution by Stephen Brown at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by SAGE Publications Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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