Marketing with MyMarketingLab Pack
Book Details
Format
Multiple-Item Product
ISBN-10
1292064870
ISBN-13
9781292064871
Publisher
Pearson Education Limited
Imprint
Pearson Education Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 5th, 2014
Weight
1,261 grams
Dimensions
26.50 x 19.50 x 2.00 cms
Product Classification:
Sales & marketingSales and marketing
Ksh 13,200.00
Publisher Out of Stock
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies every day. Marketing is about the flesh and blood people who need to make tough decisions about the best way to develop a new product, or about how to make a product so irresistible that it flies off store shelves. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
Get Marketing with MyMarketingLab Pack by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Pearson Education Limited and it has pages.
