Mass Communication
Book Details
Format
Multiple-Item Product
Book Series
Sage Benchmarks in Communication
ISBN-10
1412922410
ISBN-13
9781412922418
Publisher
SAGE Publications Inc
Imprint
SAGE Publications Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 23rd, 2006
Print length
1581 Pages
Weight
2,920 grams
Product Classification:
Media studies
Ksh 121,500.00
Not available
Delivery Location
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Secure
Quality
Fast
Denis McQuail's major work in Mass Communication is another essential part of the SAGE Benchmark series. Drawing on both classic and contemporaneous sources, McQuail guides us through the central defining papers that anchor this field. Taken together, the four volumes provide access to the key debates within the field and all the main lines of research that have emerged.
Denis McQuail′s Major Work in Mass Communication is another essential part of the SAGE Benchmark series. Drawing on both classic and contemporaneous sources, McQuail guides us through the central defining papers that anchor this field. Taken together, the four volumes will provide access to the key debates within the field and all the main lines of research that have emerged.
Denis McQuail′s credentials as editor are impeccable - McQuail′s Mass Communication is a central text now into its 5th edition, translated, used and respected globally.
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