Mastering Decline : Stories and lessons from a company making profit against the odds
Book Details
Format
Paperback / Softback
ISBN-10
191167160X
ISBN-13
9781911671602
Publisher
LID Publishing
Imprint
LID Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 10th, 2022
Print length
192 Pages
Weight
308 grams
Dimensions
15.80 x 23.40 x 1.70 cms
Ksh 3,050.00
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In this book, a former management consultant and CEO of a company that survived decline in its market provides practical and hard-won advice for managers and owners of any company in a declining market or situation.
Compounded by the pandemic-induced economic recession, many companies find themselves operating in declining markets - markets that have no real long-term prospects for growth, and where the demand for certain goods and services are stable at best but are not increasing. Yet, in such an environment, it is not impossible for companies to survive and make profits. In this book, a former management consultant and current CEO of a company that survived decline in its market provides practical and hard-won advice for managers and owners of any company in a declining market or situation. In doing so, the author highlights key activities that companies in declining markets should focus on in order to secure their future and remain profitable.
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