Masterpieces of Swiss Entrepreneurship : Swiss SMEs Competing in Global Markets
2021 ed.
Book Details
Format
Paperback / Softback
ISBN-10
3030652890
ISBN-13
9783030652890
Edition
2021 ed.
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 19th, 2022
Print length
561 Pages
Weight
904 grams
Dimensions
15.60 x 23.50 x 3.40 cms
Product Classification:
International businessManagement & management techniquesSmall businesses & self-employed
Ksh 6,300.00
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This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. The book enhances these insights by providing detailed company profiles documenting the company history, development, and how their relevant global niche positions were reached.
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