Maximum Momentum : How to Get It, How to Keep It
by
Mike Berland
Book Details
Format
Paperback / Softback
ISBN-10
1682451267
ISBN-13
9781682451267
Publisher
Regan Arts
Imprint
Regan Arts
Country of Manufacture
US
Country of Publication
GB
Publication Date
May 28th, 2020
Print length
128 Pages
Weight
150 grams
Dimensions
12.70 x 20.20 x 1.40 cms
Product Classification:
Business & management
Ksh 2,350.00
Publisher Out of Stock
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
The science behind the ephemeral concept of momentum - virality, fashion, politics - has been largely unexplored... until now.
What is the secret to momentum? Many people believe that it''s driven by emotion and is unpredictable, but as Mike Berland, the internationally recognised pollster and strategic advisor, has discovered, it''s actually a science. In Maximum Momentum Berland reveals the key, beginning with the simple physics formula - mass x velocity. He then develops a Momentum Matrix - five signals that decode the science into effective measures. Maximum Momentum is a lively examination of hot trends in the current arena - from politics to society to business to sports.
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