McLuhan and Baudrillard : Masters of Implosion
by
Gary Genosko
Book Details
Format
Paperback / Softback
ISBN-10
0415190622
ISBN-13
9780415190626
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 8th, 1999
Print length
160 Pages
Weight
260 grams
Dimensions
23.40 x 15.50 x 1.30 cms
Product Classification:
Cultural studiesMedia studies
Ksh 8,050.00
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In McLuhan and Baudrillard, Gary Genosko traces McLuhan's influence on one of the most famous gurus of the cultural theory - the French postmodernist thinker, Jean Baudrillard
Gary Genosko''s timely study traces McLuhan''s influence on the work of Jean Baudrillard, arguing that McLuhan''s ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan''s ideas persist and are distorted through Baudrillard''s work. He argues that it is through Baudrillard''s influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.
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