Measuring the User Experience : Collecting, Analyzing, and Presenting UX Metrics

Name: Measuring the User Experience
Brand: Elsevier Science & Technology
SKU: 9780128180808
Price: 7850 KES
Availability: InStock
ISBN: 9780128180808

by Bill Albert , Tom Tullis

Book Details

Format Paperback / softback

Book Series Interactive Technologies

ISBN-10 0128180803

ISBN-13 9780128180808

Publisher Elsevier Science & Technology

Imprint Morgan Kaufmann Publishers In

Country of Manufacture US

Country of Publication GB

Publication Date Mar 17th, 2022

Print length 384 Pages

Weight 616 grams

Dimensions 19.10 x 23.40 x 1.90 cms

Product Classification: Internet and digital media: arts and performance Graphical & digital media applications Graphics programming Human-computer interaction Human–computer interaction

KSh 7,850.00

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*Textbook and Academic Authors Association (TAA) Textbook Excellence Award Winner, 2024*Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.

Get Measuring the User Experience by Bill Albert, Tom Tullis at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Elsevier Science & Technology and it has 384 pages.