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Media Argumentation

By: Ontario) Walton Douglas (University of Windsor (Author)

Manufacture on Demand

Ksh 8,400.00

Format: Paperback or Softback

ISBN-13: 9780521700306

Publisher: Cambridge University Press

Publication Date: Sep 24th, 2007

Weight: 586 grams

Dimension: 22.60 x 15.90 x 1.80 cms

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Media argumentation is a powerful force in our lives. From television commercials to war propaganda it can greatly influence public opinion. Walton takes a fresh look at the influence of mass media, showing the intersection of media sources with argumentation theory, informal logic, computational theory, and theories of persuasion.

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