Media Literacy and Semiotics
by
E. Gaines
Book Details
Format
Paperback / Softback
Book Series
Semiotics and Popular Culture
ISBN-10
0230108288
ISBN-13
9780230108288
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 19th, 2011
Print length
181 Pages
Weight
230 grams
Dimensions
20.40 x 16.40 x 1.10 cms
Product Classification:
Popular cultureMedia studiesPopular cultureMedia studies
Ksh 8,100.00
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Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote critical thinking and media literacy.
Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote critical thinking and media literacy. Elliot Gaines systematically analyzes the hidden meanings in mass-mediated products and texts, and shows how basic meaning structures underlie everything from The Daily Show to television documentaries to infotainment.
Get Media Literacy and Semiotics by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
