Media/Society - International Student Edition : Technology, Industries, Content, and Users
7 Revised edition
Book Details
Format
Paperback / Softback
ISBN-10
1071852507
ISBN-13
9781071852507
Edition
7 Revised edition
Publisher
SAGE Publications Inc
Imprint
SAGE Publications Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 20th, 2021
Print length
520 Pages
Weight
940 grams
Dimensions
18.90 x 23.30 x 3.50 cms
Product Classification:
Communication studiesSociology
Ksh 20,500.00
Werezi Extended Catalogue
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Media/Society: Industries, Images, and Audiences provides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one’s own assumptions about the social role of the media. The Seventh Edition retains its basic sociological framwork, but also includes additional discussions of new studies and up-to-date material about a rapidly changing media landscape. This edition significantly expands on discussions of the "new media" world, including digitization, the Internet, and the spread of mobile media devices, and the role of user-generated content, the potential social impact of "new" media on society, and "new" media’s effect on traditional media outlets. The new edition includes updated research, the latest industry data, and current examples from popular media, which will help to illustrate enduring themes in the sociology of media.
Media/Society: Industries, Images, and Audiences provides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one’s own assumptions about the social role of the media. The Seventh Edition retains its basic sociological framwork, but also includes additional discussions of new studies and up-to-date material about a rapidly changing media landscape. This edition significantly expands on discussions of the "new media" world, including digitization, the Internet, and the spread of mobile media devices, and the role of user-generated content, the potential social impact of "new" media on society, and "new" media’s effect on traditional media outlets. The new edition includes updated research, the latest industry data, and current examples from popular media, which will help to illustrate enduring themes in the sociology of media.
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