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Media, Telecommunications and Business Strategy

By: Richard A. Gershon (Author)

Manufacture on Demand

Ksh 8,650.00

Format: Paperback or Softback

ISBN-13: 9780367249038

Publisher: Taylor & Francis Ltd

Publication Date: Jul 20th, 2020

Weight: 570 grams

Dimension: 15.30 x 23.00 x 2.80 cms

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As the clear lines and historic boundaries that once separated broadcasting, cable, telephone and Internet communication dissolve, this comprehensive new edition examines the relationship and convergence patterns between industries and explores the effects of digitalization.

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