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Method and Meaning in Polls and Surveys

By: Howard Schuman (Author)

Extended Catalogue

Ksh 5,650.00

Format: Paperback or Softback

ISBN-13: 9780674060432

Publisher: Harvard University Press

Publication Date: Mar 11th, 2011

Weight: 280 grams

Dimension: 23.60 x 15.60 x 1.50 cms

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Schuman examines the question-answer process that is basic to polls and surveys. This book is less about the substance of wording effects and more about approaches to interpreting the respondent's world, and how surveys can make that world understandable-though often in ways not anticipated by the researcher.

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