Mission and Money : Understanding the University
Book Details
Format
Paperback / Softback
ISBN-10
0521735742
ISBN-13
9780521735742
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 29th, 2010
Print length
356 Pages
Weight
490 grams
Dimensions
22.60 x 15.10 x 2.10 cms
Product Classification:
Higher & further education, tertiary educationUniversities
Ksh 6,050.00
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Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry. It presents original research on revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation.
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