Multimodality and Social Interaction in Online and Offline Shopping
Book Details
Format
Paperback / Softback
Book Series
Routledge Studies in Multimodality
ISBN-10
1032255927
ISBN-13
9781032255927
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 18th, 2024
Print length
228 Pages
Weight
440 grams
Ksh 7,950.00
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This collection brings together social semiotic, ethnographic, and conversation analytic approaches to multimodality in global studies of shopping, drawing on the rich diversity of the latest multimodal methods to critically reflect on shopping as a cornerstone of contemporary social life.
This collection brings together social semiotic, ethnographic, and conversation analytic approaches to multimodality in global studies of shopping, drawing on the rich diversity of the latest multimodal methods to critically reflect on shopping as a cornerstone of contemporary social life.
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