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Multinationals and Asia : Organizational and Institutional Relationships

By: (Edited by) Alex Mohr , (Edited by) Axele Giroud , (Edited by) Deli Yang

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Ksh 7,950.00

Format: Paperback / Softback

ISBN-10: 0415514053

ISBN-13: 9780415514057

Series: Routledge International Business in Asia

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Jun 22nd, 2012

Print length: 240 Pages

Weight: 440 grams

Product Classification: Regional studies
International business

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Adopting an international business perspective, this book presents new core concepts related to the management of relationships in Asia.

Adopting an international business perspective, this book surveys recent business developments in Asia, and the activities of multinational firms in the region, focusing in particular on the changing nature of organizational and institutional relationships, including intra- and inter- organizational relationships, business relationships with institutions, and relationships with stakeholders. The international team of contributors discuss the current and future trends in a wide range of business sectors across the region, as well as assessing how the nature of multinationals'' activities in the region is changing as the business environment evolves and becomes more globalized.


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