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Multinationals and Asia
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Multinationals and Asia : Organizational and Institutional Relationships

Book Details

Format Paperback / Softback
ISBN-10 0415514053
ISBN-13 9780415514057
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 22nd, 2012
Print length 240 Pages
Weight 440 grams
Product Classification: Regional studiesInternational business
Ksh 8,450.00
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Adopting an international business perspective, this book presents new core concepts related to the management of relationships in Asia.

Adopting an international business perspective, this book surveys recent business developments in Asia, and the activities of multinational firms in the region, focusing in particular on the changing nature of organizational and institutional relationships, including intra- and inter- organizational relationships, business relationships with institutions, and relationships with stakeholders. The international team of contributors discuss the current and future trends in a wide range of business sectors across the region, as well as assessing how the nature of multinationals'' activities in the region is changing as the business environment evolves and becomes more globalized.


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