Narrative Creativity : An Introduction to How and Why
Book Details
Format
Hardback or Cased Book
Book Series
Elements in Creativity and Imagination
ISBN-10
1009614789
ISBN-13
9781009614788
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 30th, 2025
Print length
92 Pages
Weight
271 grams
Dimensions
22.90 x 15.20 x 0.60 cms
Product Classification:
Psychology
Ksh 10,100.00
Manufactured on Demand
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This Element introduces narrative creativity, distinguishing it from other approaches and explaining its biological and neuroscientific origins. It discusses its contributions to technological innovation, scientific progress, cultural growth, and psychological well-being. This title is also available as Open Access on Cambridge Core.
Narrative creativity is a new, neuroscience-based approach to innovation, problem solving, and resilience that has proved effective in business executives, scientists, engineers, doctors, and students as young as eight. This Element offers a concise introduction to narrative creativity''s theory and practice. It distinguishes narrative creativity from ideation, divergent thinking, design thinking, brainstorming, and other current approaches to cultivating creativity. It traces the biological origins of narrative creativity and explains why narrative creativity will always be mechanically impossible for computer artificial intelligences. It provides practical exercises, developed and tested in hundreds of classrooms and businesses, and validated independently by the US Army, for improving narrative creativity. It explains how narrative creativity contributes to technological innovation, scientific progress, cultural growth, and psychological well-being, and it describes how narrative creativity can be assessed. This title is also available as Open Access on Cambridge Core.
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