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New Media Theories
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New Media Theories

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Book Details

Format Paperback / Softback
ISBN-10 3631867646
ISBN-13 9783631867648
Edition New
Publisher Peter Lang AG
Imprint Peter Lang AG
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 23rd, 2023
Print length 176 Pages
Weight 237 grams
Product Classification: Media studiesDigital lifestyle
Ksh 9,000.00
Manufactured on Demand 0 in stock

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This book explains new theoretical concepts with examples, their definitions and pioneers. In the context of critical approaches, various concepts are explained. New terminologies: the concepts of big data, artificial intelligence, semantic web, mixed reality, digital addiction and diseases are given in the context of the concept of virtuality.

This book, adhering to the dominant and critical approaches in communication studies, explains new theoretical concepts with examples, their definitions and pioneers. Under the heading of dominant approaches, the language of new media, participatory culture, network society, technological transformation and persuasion technology approaches are defined. In the context of critical approaches, the concepts of simulacrum, digital socialism, online movements, surveillance society, digital labour, digital loneliness, collective intelligence and political economy are explained. In the new terminologies section, the concepts of big data, artificial intelligence, semantic web, digital addiction, mixed reality and digital diseases are given in the context of the concept of virtuality.


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