New Taxonomy for Corporate Open Innovation Initiatives : Best Practices and an Empirical Validation among Germany's 500 Biggest Companies
2020 ed.
by
Tim Blume
Book Details
Format
Paperback / Softback
Book Series
Innovationsmanagement und Entrepreneurship
ISBN-10
3658273488
ISBN-13
9783658273484
Edition
2020 ed.
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint
Springer Gabler
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 31st, 2019
Print length
277 Pages
Product Classification:
Business strategyBusiness innovationEntrepreneurship
Ksh 8,100.00
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Academic literature used to lack a taxonomy regarding the types of repeatable structures and approaches that incumbent companies can use in order to deal with frequently business model threatening open innovation developments – threats that are often facilitated by start-up companies.
Academic literature used to lack a taxonomy regarding the types of repeatable structures and approaches that incumbent companies can use in order to deal with frequently business model threatening open innovation developments - threats that are often facilitated by start-up companies. The course of investigation provides a clustering taxonomy for these structures, so-called: corporate open innovation initiatives. Subsequently, the validity is tested by an in-depth analysis of Germany''s 500 biggest companies along with 50 biggest banks and 30 biggest insurances. Furthermore, multiple case studies with industry experts show applicable management''s best practices. Finally, a management framework is developed, which aims to be a summarizing tool for practitioners and researchers in order to define a suitable corporate strategy for creating an own corporate open innovation initiative.
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