Not Born Yesterday : The Science of Who We Trust and What We Believe
by
Hugo Mercier
Book Details
Format
Hardback or Cased Book
ISBN-10
0691178704
ISBN-13
9780691178707
Publisher
Princeton University Press
Imprint
Princeton University Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 28th, 2020
Print length
384 Pages
Weight
598 grams
Dimensions
22.30 x 15.00 x 2.30 cms
Ksh 4,500.00
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Why people are not as gullible as we thinkNot Born Yesterday explains how we decide who we can trust and what we should believe-and argues that we're pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasion-whether by religious leaders, politicians, or ad
Get Not Born Yesterday by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Princeton University Press and it has pages.
