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Operations Management in the Travel Industry

By: UK) Robinson Leeds Beckett University Dr Peter (Department Head (Author) , UK) Fallon Paul (University of Central Lancashire (Author) , UK) Cameron Harry (University of Wolverhampton (Author)

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Ksh 23,300.00

Format: Hardback or Cased Book

ISBN-13: 9781780646107

Publisher: CABI Publishing

Publication Date: Feb 26th, 2016

Weight: 1260 grams

Dimension: 27.00 x 19.70 x 3.30 cms

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Covering the applied managerial perspective of the travel industry, this book teaches effective skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses trends such as sustainability and includes a revised structure and international case studies.

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