Oracles : How Prediction Markets Turn Employees into Visionaries
Book Details
Format
Hardback or Cased Book
ISBN-10
1422183173
ISBN-13
9781422183175
Publisher
Harvard Business Review Press
Imprint
Harvard Business Review Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 5th, 2012
Print length
272 Pages
Weight
484 grams
Dimensions
23.30 x 16.30 x 2.40 cms
Product Classification:
Business strategyMarket research
Ksh 3,650.00
Re-Printing
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Secure
Quality
Fast
Oracles , Don Thompson explains how these organizations use prediction markets to change how business gets done.
Why Prediction Markets Are Good for Business
From selecting the lead actress in a Broadway musical, to predicting a crucial delay in the delivery of Boeing’s 787 Dreamliner months before the CEO knew about it, to accurately forecasting US presidential electionsprediction markets have realized some amazing successes by aggregating the wisdom of crowds.
Until now, the potential for this unique approach has remained merely an interesting curiosity. But a handful of innovative organizationsGE, Google, Motorola, Microsoft, Eli Lily, even the CIAhas successfully tapped employee insights to change how business gets done.
In Oracles, Don Thompson explains how these and other firms use prediction markets to make better decisions, describing what could be the origins of a social revolution. Thompson shows how prediction markets can:
draw on the hidden knowledge of every employee
tap the intellectual bandwidth” of retired employees
replace surveys
substitute for endless meetings
By showing successes and failures of real organizations, and identifying the common roadblocks they’ve overcome, Oracles offers a guide to begin testing expertise against the collective wisdom of employees and the marketall to the benefit of their bottom line.
From selecting the lead actress in a Broadway musical, to predicting a crucial delay in the delivery of Boeing’s 787 Dreamliner months before the CEO knew about it, to accurately forecasting US presidential electionsprediction markets have realized some amazing successes by aggregating the wisdom of crowds.
Until now, the potential for this unique approach has remained merely an interesting curiosity. But a handful of innovative organizationsGE, Google, Motorola, Microsoft, Eli Lily, even the CIAhas successfully tapped employee insights to change how business gets done.
In Oracles, Don Thompson explains how these and other firms use prediction markets to make better decisions, describing what could be the origins of a social revolution. Thompson shows how prediction markets can:
draw on the hidden knowledge of every employee
tap the intellectual bandwidth” of retired employees
replace surveys
substitute for endless meetings
By showing successes and failures of real organizations, and identifying the common roadblocks they’ve overcome, Oracles offers a guide to begin testing expertise against the collective wisdom of employees and the marketall to the benefit of their bottom line.
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