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Orality
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Orality : The Power of the Spoken Word

1st ed. 2004

Book Details

Format Paperback / Softback
ISBN-10 1349517062
ISBN-13 9781349517060
Edition 1st ed. 2004
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 1st, 2004
Print length 188 Pages
Product Classification: Theatre studieslinguistics
Ksh 8,100.00
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Oral communication is quite different in its spontaneity and communicative power from textual and visual communication.
Oral communication is quite different in its spontaneity and communicative power from textual and visual communication. Culturally-bounded expectations of ways of speaking and individual creativity provide the spark that can ignite revolution or calm the soul. This book explores, from a cross-cultural perspective, the centrality of orality in the ideological processes that dominate public discourse, providing a counterbalance to the debates that foreground literacy and the power of written communication.

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